This week at the hub – Week 02


This week at the Hub

By iHub Africa Students 2024

Hey iHub Africa Family, what an exciting week it’s been!

Back at it, Week Two brings exciting moments as cohorts continue exploring Market research and Competition analysis with our incredible instructor, Irma. From being introduced to B2B Marketing to uncovering the secrets of Competitive Analysis and Digital Marketing strategies, our minds were full of excitement with new insights and sparked ideas.

With a powerful Core Soft Skills masterclass on Communication & Public Speaking by Tumelo Candice Modiselle. The energy in the room was electric and practical as ever, a phenomenal storyteller and social entrepreneur, dropped gems on commanding your space, projecting your voice, and standing your ground. Her message? “If you’re invited into a room, you belong there. Humble yourself, but own your presence!” What a moment!
The journey continues as the agency simulation component of the program, things got competitive! We analysed our data and strategies, assessed what worked and what didn’t, and refined our approach to dominate the iHub Africa 2025 Intake Challenge. The feedback was intense, but it’s all about growth, right?

To wrap up this amazing week, we connected on a deeper level with the This One Thing segment, where we got to know the iHub’s dashboard king Brandon Vergotine in a truly touching and emotion-filled session and left the cohorts with a wonderful quote “Your Grit Counts For So Much”.

That’s all for now. Follow us on our Instagram account to stay in touch with what we’re up to.

#YouthEmpowerment #DigitalMarketing #freetraining #ApplyNow